Cookie Policy

This Cookies Policy sets out the basis on which Bluezeon Ltd, use cookies and similar technologies on its website, www.bluezeon.co.uk. This Cookies Policy is effective from 12/09/2025.

About Cookies

Cookies are small data files placed on your device when you visit a website. They can help a website function, improve the user experience, and provide insights into how visitors use the site.

Cookies can be:

Essential – required for the website to function.

Functional – enhance the usability or performance of the website.

Analytical – provide statistical data to help BlueZeon improve the website.

Targeting/Advertising – track browsing habits to deliver personalised ads.

Cookies BlueZeon Uses

Essential Cookies

These are strictly necessary for the BlueZeon website to operate correctly or to provide you with services you have requested. If you block these cookies, parts of the website may not function properly.

(Currently, we do not set additional essential cookies beyond those required for basic website functionality.)

Functional Cookies

These cookies improve the usability of BlueZeon support and service systems (Freshdesk). They help maintain sessions, remember preferences, and allow users to log support tickets.

Examples include:

helpdesk_url – identifies our support desk URL.

_helpkit_session, _x_m, _x_w – maintain support session states.

user_credentials – allows login to support.

ticket_view_choice – stores user ticket display preferences.

Analytical Cookies

BlueZeon uses Google Analytics to collect anonymised statistics about how visitors use its website. These cookies help BlueZeon understand which pages are visited, how long users stay, and what content is most useful.

_ga – distinguishes visitors (expires after 2 years).

_gat – throttles request rate (expires after 1 minute).

_gid – distinguishes visitors (expires after 24 hours).

Targeting / Advertising Cookies

BlueZeon uses third-party cookies to help deliver more relevant ads and measure their effectiveness.

Examples include:

__ar_v4 (Freshdesk/DoubleClick) – tracks ad conversions.

guest_id, personalization_id (Twitter) – identify users and deliver tailored content.

__stid (ShareThis) – tracks content sharing.

Managing Cookies

You can choose to accept or reject cookies through your browser settings. Most browsers allow you to block third-party cookies or clear all existing cookies. Please note that blocking essential cookies may affect the functionality of the BlueZeon website.

For further guidance, visit www.allaboutcookies.org.

To opt out of Google Analytics, you can install the Google Analytics Opt-out Browser Add-on.

Web Beacons

BlueZeon may also use web beacons in marketing emails to understand engagement. You can opt out at any time by emailing: [email protected] with the subject line “Opt-out”.